Annual Report 2018

The year in review

2017
Transparency Report

Transparency Report

We released our fifth Transparency Report which details the information requests we get from the New Zealand Police and Government agencies every year. We do this because we believe our members have a right to know how and when their data is being shared.

26 July
 
National firearms database

Firearms database

Buying firearms on Trade Me is now even safer. We have the ability to verify firearms licences entered on Trade Me via the Police national firearms database.

4 September
 
Launch of afterpay

Launch of Afterpay

Following the announcement of our partnership in May 2017 we rolled out Afterpay, a ‘buy now, pay later’ payment option which allows Trade Me sellers to offer interest-free instalment payments to their buyers.

6 September
 
New Zealand’s Most Loved Brands

New Zealand’s Most Loved Brands

Colmar Brunton revealed New Zealand’s Most Loved Brands and we were rapt to be named sixth.

12 September
 
Project Santa

Project Santa

Project Santa was an unlimited free shipping subscription experiment which we ran in the lead up to Christmas. Eligible members got unlimited free shipping across 1.3m new goods for $9 a month.

27 October
 
Finalist in the Māori Language Week Awards

Finalist in the Māori Language Awards

To celebrate Māori Language Week in September, our iOS app learnt its first te reo words and we were stoked to be named as a finalist in the National Māori Language Awards. Members with Māori as their preferred language on iOS will now see te reo Māori in our app.

7 November
 

AGM

Held at Te Papa in Wellington, David Kirk and Joanna Perry were re-elected to the Board, and Simon West was elected as a director.

9 November
 
Job Profiles available to everyone

Job Profiles available to all

Job hunters can now create their own Job Profile to showcase their skills and experience to recruiters and employers.

27 November
 
Trade Me Elves

Trade Me Elves

After thousands of nominations, we shared the Christmas spirit and handpicked 100 gifts for a bunch of deserving Kiwis.

24 December
 
Trade Me listings of 2017

Trade Me listings of 2017

The most popular Trade Me listings of 2017 included a retro McDonald’s playground set, a 2.4m Helen Clark portrait and Ed Sheeran’s drawing of ‘Super Ginge’.

28 December
 
2018
Property listings of 2017

Property listings of 2017

A spaceship in Otago, The Block NZ houses and a concrete water tower in Lake Alice were among the most viewed Trade Me Property listings of 2017.

3 January
 
Banning brachycephalic dog breeds

Banning dog breeds

We banned the sale of British bulldogs, French bulldogs and Pugs onsite because they suffer severely from Brachycephalic Obstructive Airway Syndrome which negatively impacts their quality of life.

17 January
 
More free shipping

More free shipping

We made some changes to our success fee model for professional retailers that aims to increase the number of items offering free shipping.

12 February
 
The Trade Me Wedding

The Trade Me Wedding

We decided to throw two deserving Christchurch members, Darren and Angela, a wedding in February. Almost everything for the big day was sourced on Trade Me.

14 February
 
HY results

HY results

We announced that TME revenue was up 6.8% year-on-year to $122.7m with strong growth from Trade Me Motors.

28 February
 
Acquisition of Motorcentral declined

Motorcentral declined

In July we announced our intention to acquire Christchurch-based Motorcentral. The Commerce Commission declined this in March.

9 March
 
Autobase closure

Autobase closure

Autobase was switched off in March allowing us to focus resources on DealerBase.

28 March
 
The Kiwi emoji

The kiwi emoji

Our flightless bird is an icon of our country, so as a proud kiwi company we decided to lobby the Unicode Consortium for it to be added to the emoji keyboard.

28 March
 
Trade Me Eats launched (sort of)

Trade Me Eats launched

On April Fool's Day, we said that we were launching Trade Me Eats, a member-to-member food delivery service.

1 April
 
Our new brand campaign

Our new brand campaign

The next chapter in our Life Lives Here brand campaign shows that at every life moment, no matter how big and small, Trade Me will be there.

22 April
 
Jacinda Ardern’s to-do list

Jacinda Ardern’s to-do list

Prime Minister Jacinda Ardern’s to-do list was sold to raise money for Parent to Parent. The listing had 25,000 views and raised $2,500 for the cause.

28 May
 
Updating our privacy policy

Updating our privacy policy

We announced our new privacy policy to help us provide better online experiences and create an even safer data environment for our members.

6 June
 
Jon steps down

Jon steps down

Jon Macdonald announced that he will be stepping down from his role as CEO at the end of the year. Jon has been with Trade Me since 2003 and has been CEO for more than a decade.

26 June